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Curating and creating sustainable popular culture.

Meet the ambitious, yet practical, world of Stand With Impact. The project functions as a community-based platform to marry popular culture and social change. As an executive strategist, producer and connector, our founder Justin Markell has worked with and co-created progressive, celebrated brands, nonprofits, creators, influencers and activists. It started as a meditation for a more abundant future, and has evolved into the idea to stand with greatest impact in whatever you do and to be of greatest service.












Creative development, marketing and partnerships awaken in all projects. We specialize in:

  • Media & Experiential: Campaigns, Music/Film/TV/Digital, Events, Audience, Revenue, XR/Metaverse

  • Ventures: Brand & Product Development, Advisory, Capital Raises

  • Community: Stakeholder Design, Network Building, Mobilization, Collaboration


Our work has resulted in impact and accolades: millions of dollars in funding & revenue, media networks up-leveling commitments to mental health, breaking Billboard #1 artists, mobilizing creators with hundreds of millions of followers around causes, Fast Company World Changing Ideas Awards Finalist, a GRAMMY nomination, reaching a billion all-time media impressions, pioneering UN partnerships, and initiatives with the Mandela Family and Tupac Shakur Estate.

Let's evolve together and stand with impact. Stay connected!

Thanks for standing with impact!

Brands & cultural leaders are talking.


Jim Marsh, SVP Program Marketing

Justin was the lead driver in recruiting and developing a broad community of influential voices in the mental health space, an array of individuals that I was extremely impressed by. In a matter of weeks, he carefully curated an extremely diverse, qualified group of creators that brought their unique talents and connections to the table. The community has made concrete impact in the social good space, more than justifying HBO's investment in the initiative.


Natasha Mulla, Former Chief Experience Officer & Advisor, TIME'S UP

Justin's strategies enhanced the organization as a whole, developing content, partnership, and experiential opportunities that benefitted the Kindred community and business growth. His passion and innovation continued to challenge the status quo and ensured we maintained an authentic, valuable relationship with our community.


What I gained from the certification was a more well-rounded understanding of how to open up and talk to others about mental health. I’ve done so in the past, and using the skills I learned through this initiative combined with what I have done will make me more comfortable in the realm of discussing mental health.


John Quigley, Campaign Director

Thanks for everything you pulled together at lightning speed. We appreciate your support for the Amazon Emergency Fund and Artists for Amazonia.

Hope Schwing, Tik Tok Influencer

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